Digital Marketing Articles

Tips, Guides, and Recommendations for Your Business

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Avoid Disaster – Always Buy Your Own Domain

Almost everywhere you look you’ll find web developers offering domain registration, usually alongside hosting as part of a package, or third party services like Yellow Pages offering “all in one” solutions. Bundling everything together saves you time, and potentially money, but there’s a reason I recommend you always buy your own domain.

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How Damaging is Your Non-Responsive Site?

The internet has changed considerably in the past decade, mainly spurred on by the huge success of smartphones. What that means for you, as a business owner, is that a website that still isn’t responsive (mobile friendly) is likely to be losing out on huge amounts of traffic, as well as potential revenue!

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A neon light on a building exterior showing a heart and 0 inside a comment box

Don’t Make These Harmful Social Media Mistakes

Social media is everywhere these days – and as a business owner you simply can’t avoid it. But it’s essential to make sure that you’re doing the right things in order to help build your brand online, engage existing and prospective customers, and showcase your products or services in a way that’s beneficial to your business.

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A laptop on a desk showing a minimal website

Why Does Your Business Need a Website?

“Why do you need a website?” It’s a silly question, right? Everyone knows the whole point of a website is to increase sales. Or is it to establish brand awareness and trust? Maybe it’s to provide great content? Or is it to generate inbound leads? Or showcase previous work? Uh oh…

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